Charity

Neil Johnson - Lamb's Man in Havana riding Cuba for The Children's Trust

Neil and Doug McKinnon; client and friend of Lamb are spending five days in December cycling 350k in aid of Lamb's favourite charity The Children's Trust. 15 of them are cycling and in total have thus far raised just short of £60,000.

In these daily updates he shares the pains and glories of his efforts. For people of a nervous disposition beware...

Day 1 Laying here listening to Doug snore. 40k today and the biggy of 100 tomorrow . The bikes almost feel sticky to the potholed roads . Heat is tough when you stop cycling  you explode with sweat. Really fun group and all up for it. Mojitos at a pound each isn't really what lance Armstrong would drink between sessions but what the hell!. ``Local food not the best - really bland . So it's rice and peas all the way - turbo charged. Anyway back to sleep for a bit as it's only 5 am  - that's if puffing Billy shuts up - where are those ear plugs !!!

Day2 My god was that hard . 100k body sore as hell, relentless straight boring roads with head winds as hot as a hair dryer and 30 degrees . Basically 8 hours on the bike and as hard as any day I've done . But it's over . Tomorrow is 70 k more wind and lots of hills . Cuba is a weird place basically stuck 50 years back, clearly very poor.

Day 3 Well the journey continues ... Seen a lot of the country now but the overriding fact is communism doesn't work ! It's poor and stuck in a time warp . The hotels are not the best and I'm sitting here waiting for the power to come on and no water for a shower which after 80k s is not pleasant. Just been to see Che 's statue and even that's falling apart! But weirdly getting in the routine of it all - run like a military operation with food and water at each 20k stop . Just wish it wasn't a 7 am start each day!

Day 4 I've done it, 350k although we think it was more like 400k! Really knackered now and feels strange that it's over. Met a great group of friends that you get close to really quickly, when your comparing sore bits there's no room to hide. Huge sense of achievement and real buzz. Now its Havana and party time.

Still not too late to support me though so do click through to my donation site and spare a few pennies.

To support Neil and raise money for The Children's Trust click here to visit Neil's fundraising page

The Children's Trust is a wonderful charity that provides care, education, therapy and rehabilitation to children with multiple disabilities, complex health needs and acquired brain injury. Our services include the UK's largest paediatric brain injury rehabilitation centre, support in the community for children and young people with acquired brain injury (ABI), The School for Profound Education for pupils with profound and multiple learning difficulties (PMLD), short breaks, transitional, palliative and long-term nursing care.

www.thechildrenstrust.org.uk

 

Help The Children's Trust by collecting Tesco and Sainsbury School Vouchers

Since The Children's Trust was Incisive Media's selected charity for their 2009 Christmas Ball, we at Lamb have offered our services to help them wherever we can. They were delighted with the amount of money raised at the Ball; more than £15,000 at the last count and this money has gone to great use helping them in their efforts to help children with acquired neurological problems.

Their work continues though and they are currently collecting the school vouchers distributed by Tesco and Sainsbury. These are invaluable to them and last year they were able to obtain sports equipment and a computer.

This is where you can help. If you shop at either of these stores and are offered the vouchers but do not have a use for them, then collect them, place them in an envelope and send them to Lamb and we will pass them on.

Our address is

Lamb Creative Marketing, Studio 204, 116 Commercial Street, London, E1 6NF

For those of you on Facebook why not become a fan of The Children's Trust www.facebook.com/thechildrenstrust or to see first hand the work they do, visit their website at www.thechildrenstrust.org.uk

Lamb adopts Children's Trust as its charity to help

Following Lamb's successful campaign to help Incisive Media promote their Christmas Ball and the work for their chosen charity; The Children's Trust, Lamb has offered its help the charity in an effort to help promote the fine work they undertake.

The Children's Trust is this year marking its 25th anniversary in providing education, therapy and rehabilitation to children with multiple disabilities, complex health issues and acquired brain injury. The support is provided at a dedicated centre located at Tadworth in Surrey. Up to 70 children can be cared for at any one time and during the course of the year it will help around 250 children. Stays at Tadworth can range from a few days to give parents respite, up to permanent residency from birth to adulthood.

Lamb were invited to visit the centre and witness first hand the work that is done.  The sheer scale of what is done there is astonishing. It covers a site of many acres and has facilities to house, educate, rehabilitate, provide primary medical care and entertain. The staff to child ratio is almost 6 to 1, with there being around 400 staff. The levels of support are extraordinarily close and intensive. It is quite mind-blowing to then think about how much it costs to provide this outlet and how it benefits so many national institutions such as the NHS and Local Education Authorities.

If anyone has doubt about its worth though, then to see the improvements in the quality of life of the children and the success stories that it brings is inspiring and you soon come to realise the great work that is being done. This is why Lamb has offered to help in supporting their fundraising activities and to provide whatever practical help we are able.

To learn more about The Children's Trust click here (http://www.thechildrenstrust.org.uk/) or visit their Facebook Page and become a fan (http://www.facebook.com/childrenstrust) or even better donate some money here (http://www.thechildrenstrust.org.uk/donate.asp?section=0001000100110010&itemTitle=Donate)